Neuron Mobility and Australian Road Safety Foundation launch ‘ScootSafe’ campaign ahead of Christmas holiday period
- Leading e-scooter operator, Neuron Mobility has teamed up with the Australian Road Safety Foundation to promote safe riding over the Christmas holidays
- For all modes of transport there is a statistically higher chance of people riding under the influence of alcohol during the holidays, increasing the chance of incidents
- Riders who don’t follow safety rules risk serious injury, Police prosecution, and can also be banned from the Neuron service completely
Australia, 18 December 2020 – Neuron Mobility, Australia and New Zealand’s leading e-scooter operator, has launched a national ‘ScootSafe’ campaign to promote safe riding, in partnership with the Australian Road Safety Foundation (ARSF).
During public holidays, typically e-scooters are used by more people, some of whom are less familiar with or less inclined to follow the rules. This has led to reports of some riders not wearing safety helmets while others have been seen riding in tandem, including some cases involving children.
To encourage safety over the holiday period, Neuron and the ARSF are warning riders to follow the rules. Riders who repeatedly break them or have been found to have ridden dangerously, risk Police prosecution and can be banned from the Neuron service completely.
Jayden Bryant, Regional Manager at Neuron Mobility said; “Neuron’s e-scooters are as safe as they have ever been however, like all forms of mobility, complacency over the Christmas break could lead to accidents at a time when families should be enjoying themselves the most rather than visiting hospitals.”
“We have a very low rate of e-scooter incidents across Australia but we want to take this opportunity to reinforce the rules and our safety guidelines with the holiday period upon us.”
Russell White, CEO of the ARSF said “E-scooters are a great means of getting around and provide residents with a convenient and efficient option for short trips. Yet statistically we know that there is an increased chance of people riding under the influence of alcohol during the holidays, increasing the chance for incidents. With school holidays upon us, parents could also be tempted to ride with their children on the same e-scooter.”
“We’re urging riders to be responsible this Christmas. Don’t be complacent and risk your children’s lives, don’t drink and ride, and please wear a helmet – Neuron’s e-scooters all have one provided, so use them to protect your most important asset, even on the shortest trip.”
Neuron and ARSF are reinforcing the following safety messages as part of the ScootSafe campaign:
- Neuron riders must be 18 years old and above
- Do not ride under the influence of alcohol or any other substance
- E-scooters can only be ridden on the pavement, not on roads or on on-road bicycle lanes
- Only one rider allowed per e-scooter, and no tandem riding with children
- Wearing a helmet is mandatory, there is one on every Neuron e-scooter
- Maintain a safe distance between riders and pedestrians
- Be aware of the riding environment and remove distractions (including earphones)
- Give way to pedestrians and mobility devices (such as wheelchairs) at all times
- Park responsibly, don’t obstruct access areas, don’t park too close to a junction
More information about the campaign and safety tips, the public can visit the Neuron website here.
-ENDS-
Neuron, Australia and New Zealand’s leading e-scooter operator, differentiates by being the best partner to cities while also leading the industry when it comes to safety and sustainable operations. Founded in Singapore in 2016, the company has introduced an impressive number of industry world firsts and pioneering innovations including e-scooter battery swapping, geofencing control and integrated helmets. Neuron operates in nine locations in Australia and New Zealand including Brisbane, Darwin, Adelaide, Canberra, Townsville and Auckland. In October 2020 the company also launched the United Kingdom.About Neuron Mobility
For more information, visit: https://www.rideneuron.com
For Media Enquiries
Seven Communications:
Patrice Pandeleos, Seven Communications
+61 405 995 050
Varsha Kumar, Seven Communications
+61 420 540 589
Neuron Mobility:
Joe Oliver, Neuron Mobility
Ivan Tan, Neuron Mobility
Australian Road Safety Foundation:
Donna Caley